Kept thinking about how much of what we do as designers & creatives is trying to create that same feeling of 'it just arrived this way.' Like we're constantly working backwards from the shell. The difference between a brand that feels designed and a brand that feels inevitable is usually invisible, but it's everything. We loved what you said about not needing to justify it's existence! Everything we make gets questioned for purpose and function. Things can just be beautiful too.
"A shell has no practical purpose once the creature has moved out. Its only job is to be astonishing."
love!
Kept thinking about how much of what we do as designers & creatives is trying to create that same feeling of 'it just arrived this way.' Like we're constantly working backwards from the shell. The difference between a brand that feels designed and a brand that feels inevitable is usually invisible, but it's everything. We loved what you said about not needing to justify it's existence! Everything we make gets questioned for purpose and function. Things can just be beautiful too.
Shell we call this an obsession 🤔
Lovely thought provoking piece, Thank you!
Your wonderful words about shells aside; I'm obsessed with this/these alabaster Swedish wall sconce/s. One day...
Apparently one can't add photos to comments (?) so link here instead. So sorry abt that!
https://swedishgrace.substack.com/p/a-alabaster-shell-two-beautiful-swedish
Tavares is amazing :)
Exactly so — I find myself nodding in agreement with every word I read.
I would buy a book on this topic alone, as long as you wrote it.